Christian Vorfahr joins the MAI Group as Managing Director of Growth & Business Development 

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Hamburg, 08.02.2024 - Christian Vorfahr (48) joined MAI Group at the beginning of the month as Managing Director for Growth and Business Development. With his extensive experience and expertise in business development, Christian will drive the development of new business strategies and the acquisition of new customers for the entire group of companies at MAI.

Christian Vorfahr has an impressive track record in new business development and many years of experience in strategic customer acquisition. His expertise and ability to effectively market the unique strengths and services of a group of companies make him a valuable addition to the young group's team.

Before joining MAI Group, Christian was Managing Director for New Business Development at Scholz & Friends for 12 years, where he was responsible for all new business topics as head of the New Business staff unit, making a significant contribution to the transformation of the department as a whole. During his time at Scholz & Friends, Vorfahr was responsible for proactive new business, which resulted in numerous and sustainable client relationships, such as McDonalds, Procter & Gamble, Car2Go, Aldi Süd and Toom Baumärkte.

"Christian Vorfahr is an experienced expert in his field and has a broad network in the area of new business development. We are delighted to welcome Christian to our team at MAI and look forward to expanding our new business initiatives and activities with his support", says Christian Tiedemann, CEO of MAI Group.

MAI Group stands for growth through AI, currently with 400 employees. With the focus on ROI and customer growth, MAI optimizes marketing budgets, and digitalizes and activates business processes and companies, user experience, and loyalty.

“The marketing books are being rewritten. As an AI-driven company, we are committed to the growth and success of our customers by tapping into all potential as a business partner for holistic end-to-end digitalization. By optimizing budgets and increasing efficiencies, we help our customers operate more efficiently and successfully than ever before, thanks to AI. I am therefore looking forward to being part of a team that sets new standards, with individual specialists and state-of-the-art technology, making a maximum contribution to the success of customers as the best possible solution,” says Christian Vorfahr, Managing Director at MAI Group.

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